Marketing Archives - black dog DESIGNS llc

Marketing

Customer acquisition is the number one priority for every business. If you can't find customers you won't be in business for long. It's just that simple.  While there are numerous techniques to reach customers, ignoring the process for how you will find them will cause...

You may not always feel it, but our town and county governments do more for you than you see. They provide us with our parks, trails, roads, and much more. In 2017 we were contracted by Chautauqua County in Western New York, to brand the...

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_column_text]The Lake George Beer Hub approached us last year as they were undergoing some big changes. Previously operating only as a contract brewing facility, they wanted to position themselves as an independent brewery and create their own line...

Whether you're a startup or well-established business, there's a reason that we continuously stress the importance of digital marketing over traditional mediums. Analytics. Analytics. Analytics. While traditional mediums will leave you guessing who saw your ads, digital marketing channels such as your website, Facebook, or...

Almost everyone has attended a networking event. While you may love or hate them they are extremely valuable to your personal and professional growth if you approach them right. You have the opportunity to get in front of prospects and gain connections to help you...

The craft beer industry is one of the most rapidly growing segments not only New York, but the entire country. While this growth is a big win for the industry and our economy, the crowded marketplace is making it increasingly vital to differentiate yourself and...

You've heard it before, and you'll hear it again. Content is king. The more you put out, the greater likelihood you will stay on top of your audience's mind. Regardless of the channels you use, creating SEO rich content should be a staple to your digital...

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_column_text css=".vc_custom_1533132606947{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}"]Individuals are exposed to thousands of ads. One side effect of this is that many people have become numb to advertisements and will even make...

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_column_text]The Adirondack Craft Beverage Trail burst onto the scene in 2014 bringing together many breweries, wineries, distilleries, and other craft beverage related businesses across the region. This collective effort had a huge impact promoting the area and industry...

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_column_text] Gaining email marketing subscribers doesn't happen overnight. Here's the next best thing.   If you're just starting an email newsletter program then chances are you've thought about what the best approach is. While existing customers are a great place to...