The combination of quality and meaning is a winning formula in the self-care industry, and West Chop Co offers both. Named after the peninsula on the north end of Martha’s Vineyard island, West Chop crafts their scrubs and serums from natural botanicals that evoke meaningful summer experiences.
ABOUT
Named after the peninsula on the north end of Martha’s Vineyard island, West Chop crafts their scrubs and serums from natural botanicals that evoke meaningful summer experiences. These meaningful summer experiences are not just for their consumers, but for the disabled children and adults whom they benefit through local charities such as Camp Jabberwocky.
DELIVERABLES
- Brand development
- Logo Design
- Packaging Design
- eCommerce Website Development
- Brand Guidelines
- Packaging Production
Our team was tasked with creating an identity that exudes the calming and soothing atmosphere of its moniker, while drawing attention to West Chop Co’s commitments to clean beauty and charitable efforts.
E-commerce sales of skincare products, account for around 20% of total sales in the industry.
Over 50% of consumers consider sustainability in packaging design when purchasing skincare items.
Over 80% of consumers turn to social media for skincare product recommendations and advice.
“Big Beach is what we call our favorite stretch of beach on Martha’s Vineyard. After a day of playing in the surf and sand, our minds feel relaxed and our skin feels amazing. We wanted to bottle that experience and created a scrub that exudes those long summer days in the sand with lasting skin benefits.”
ALYSA ARNOLD, OWNER
