Wordhorse Strategies - black dog DESIGNS llc

Wordhorse Strategies

Branding, Logo, Print


Wordhorse Strategies Branding


Wordhorse Strategies is a Greenwich-based writing, consulting and communications business that specializes in donor communications, institutional messaging, grant work, and fundraising strategies for nonprofit organizations. The goal of this project was to create a clean, flat inspired branding system that would translate the feeling of the group. The concept utilizes a custom-made typeface with pointed edges, evoking the shape of pencils and making the brand’s face unique and instantly recognizable.


  • Brand Identity System
  • Logo Development
  • Custom Typeface Creation
  • Secondary Icon Creation
  • Letterhead Design and Production
  • Business Card Design and Production
  • Editable Sales-Sheets