Fresh Food Collective
The Fresh Food Collective (FFC) is a program developed by the Comfort Food Community to help increase the availability of fresh, local foods in Washington County and surrounding areas. By working with local farms to manage the gleaning process and reduce waste, FFC is able to distribute food to communities in need.
Through the visual and strategic brand development, marketing strategy, web development, and print/digital collateral and signage, the collective now has a cohesive identity that fits their offerings and demographics. The next step is to increase the collective’s brand awareness through digital marketing channels, primarily focusing on social media.